Delhi High Court on Friday issued a John Doe order to protect the intellectual property rights of Sab TV show, ‘Taarak Mehta Ka Ooltah Chashmah’. The show’s producer, Asit Kumar Modi, confirmed the news and mentioned that Neela Film Productions had filed a case citing various social media accounts, websites and YouTube channels had been exploiting their content and characters for personal gains.
The case was filed about the illegal usage of the show’s characters, producing animation, AI-generated images, deepfakes, and even pornographic content featuring the show’s characters. It also complained about certain platforms selling unauthorised merchandise.
Modi, who has been running the show for 16 years, said in an official statement to the media: “This show has been a labour of love for everyone involved, and it’s disheartening to see our hardwork being exploited in such a manner. We are grateful to the Delhi High Court for recognising the importance of protecting our intellectual property. This order sends a strong message that such infringements will not be tolerated.”
He added that the court’s order further brings a reassurance among everyone associated with the show that their efforts will never be wasted, and will be recognised for posterity. He continued, “As the creator of this show, I have always believed in the power of storytelling and the impact it can have on people’s lives. This order not only protects our creative efforts but also boosts the morale of everyone involved in the making of the show. It reassures us that our creativity will be respected and safeguarded, allowing us to continue bringing joy to our audience without fear of exploitation.
The order also helps the makers to go ahead with their plans to expand the ‘TMKOC’ world with animation, gaming and merchandise. The makers are looking at it as a landmark judgement in the ongoing battle against digital piracy.
As per the order, Justice Mini Pushkarna recognised that the show has established an iconic status for itself, and it is important to restrain not just known infringers, but also extend the liability to John Doe (unknown) defendants involved in illegal activities like piracy and infringement of intellectual property.
‘Taarak Mehta Ka Ooltah Chashmah’ is a popular comedy show, starring Dilip Joshi as Jethalal. It also features Munmun Dutta, Amit Bhatt, Shyam Pathak, Mandar Chandwadkar, Tanuj Mahashabde and Sonalika Joshi, among others.